{"id":4831,"date":"2023-10-31T12:03:48","date_gmt":"2023-10-31T12:03:48","guid":{"rendered":"https:\/\/www.hostinger.com\/blog\/?p=4831"},"modified":"2024-02-28T11:20:06","modified_gmt":"2024-02-28T11:20:06","slug":"cinq-galerie","status":"publish","type":"post","link":"https:\/\/www.hostinger.com\/blog\/cinq-galerie","title":{"rendered":"How Cinq Galerie Achieved Black Friday Success With Hostinger"},"content":{"rendered":"\n
In the eCommerce world, your website uptime can make or break your business. After consecutive downtime incidents, T\u00falio and Eric were looking for a web host that could keep their online store up 24\/7 \u2013 no matter how big the traffic gets. Discover how migrating to Hostinger has improved their website performance, reliability, and customer experience.<\/em><\/p>\n\n\n Cinq Galerie<\/a> is a S\u00e3o Paulo-based online fashion store by T\u00falio Herani and Eric Henrique. Inspired by T\u00falio\u2019s experience in the US, the company sells clothing items from select contemporary and streetwear brands in Brazil.<\/p>\n\n\n\n As an industry newcomer, Cinq Galerie aims to offer a brand-new online shopping experience for style enthusiasts in the country.<\/p>\n\n\n\n Since Cinq Galerie is exclusively available online, having a highly-functional and well-designed website is crucial for T\u00falio and Eric.<\/p>\n\n\n\n \u201cWhen users land on our website, we want them to feel like they are in a physical store. That\u2019s why we focus on improving our user experience and solving our customers\u2019 problems. Most of our competitors lack this aspect,\u201d said Eric.<\/p>\n\n\n\n Initially, T\u00falio and Eric hired a web developer who built their online store<\/a> on WordPress. It was hosted on a local hosting provider for the first six months.<\/p>\n\n\n\n Unfortunately, issues arose immediately. The web host\u2019s server performance proved unreliable, especially during peak traffic hours.<\/p>\n\n\n\n \u201cOur online store took more than six seconds to load<\/strong>. Worse, our site would crash every time we launched a campaign because of increased traffic, taking us more than one and a half hours to restore it. We were flooded with customer complaints.\u201d they shared.<\/p>\n\n\n\n They ran into problems when updating their website, too. \u201cWordPress would go offline <\/strong>if we uploaded new products or photos in bulk. Changing prices for each item also took us a long time,\u201d Eric commented.<\/p>\n\n\n\n Cinq Galerie needed to grow, but the web host was holding it back. And with Black Friday<\/a> coming up, T\u00falio and Eric had to act quickly.<\/p>\n\n\n\n When T\u00falio and Eric thought of alternative hosting solutions, Hostinger was one of the first names that came to their minds. They had once taken a web development<\/a> course and purchased a plan to host their project at the time.<\/p>\n\n\n\n Recalling their positive experience, they decided to get a Business WordPress<\/a> plan and migrate their website there. It offers up to 200 GB SSD storage and unlimited bandwidth \u2013 perfect for a small to medium-sized online business.<\/p>\n\n\n\n With the help of Hostinger\u2019s global Customer Success team, the online store was transferred smoothly.<\/strong><\/p>\n\n\n Seeing this success, Cinq Galerie launched over nine sales campaigns back to back in December. The website never went offline once.<\/p>\n\n\n\n The back-end WordPress user experience also significantly improved.<\/strong><\/p>\n\n\n With Hostinger\u2019s 99.9% uptime <\/strong>guarantee, clients can rest assured their websites will always be up and running, even during traffic spikes. We always let customers know when there is upcoming maintenance, and they can check out our systems\u2019 statuses<\/a> for more information.<\/p>\n\n\n\n Furthermore, our hosting plans are powered by the LiteSpeed Web Server. Our speed comparison tests have proven it to be the fastest out of all the popular servers in the industry. Activating the built-in LiteSpeed Cache plugin<\/a> can make your WordPress site score 100%<\/strong> on Google\u2019s PageSpeed Insights.<\/p>\n\n\n\n Today, T\u00falio and Eric manage the online store on their own, saving them money<\/strong> on development services.<\/p>\n\n\n\n \u201cIf we could go back in time, we would rather create the website ourselves. Hiring a developer wasn\u2019t the best investment for us. Today, you can build an online store for less than $200 (R$1000) and look for online tutorials to help you out. Back in the day, you needed more than $20,000 (R$100,000) to build a brick-and-mortar business,\u201d said T\u00falio.<\/p>\n\n\n\n<\/a><\/figure><\/div>\n\n\n
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Challenges<\/h2>\n\n\n\n
Solution<\/h2>\n\n\n\n
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